July 23, 2009

What is the Rock Band Network?

Independent artists benefit from a more level playing field; MTV Networks creating opportunities in music.

MTV and Harmonix are to launch the Rock Band Network later this year. The Rock Band Network is a platform that will allow bands to upload their music for review by the Rock Band game creators, and possibly available as part of the game’s store, tapping into the wealth of publicity and revenue created for musicians by the Rock Band brand.

The system was devised in part to help expand the content available to the gamers, something which the limited staff was struggling to find the time to provide. And so recording artists will have the opportunity to add to the 700 tracks already part of the program by taking the stems from their original masters and creating MIDI tracks for each instrument, before sharing it with the Rock Band Network community.

Here is a short video from the people over at Joystiq, explaining the idea and the process.

There’s also a lot more detail at Billboard if you want to get into the bones of it all.

So, exciting times! Yet more ways for independent artists, studios, labels, bands, managers and many more music professionals to create their own successes, and find work in the music industry. Best of luck!

Lee Jarvis.

(Cross-posted at US Music Jobs, the premier online community for US music industry professionals and jobs in the music industry)

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